Product Packaging

I designed product packaging for Mala's core line, seasonal releases, and limited edition collections — featured in major North American retailers including Indigo, Holt Renfrew, Whole Foods, Urban Outfitters, Anthropologie, Macy's, and more.

My packaging work at Mala spanned a wide range of products, including match boxes, gift boxes, advent calendars, custom labels, all designed to stay true to the brand's identity while elevating the customer's unboxing experience.

I also collaborated with brands such as Benefit Cosmetics Canada ↗, Glow Recipe ↗, The Jilly Box by Jillian Harris ↗, and more to create custom co-branded packaging for exclusive launches and partnerships.

Cereal Collection

Designed with childhood nostalgia in mind, drawing inspiration from Froot Loops, Cinnamon Toast Crush, Honey Nut Cheerios, and Lucky Charms.

Print Design

Designed customer cards, signages, posters, brochures, sticker sheets, roll-up banners for collection launches, events, and tradeshows.

Social Media Posts/Stories

Email Flow/Campaign Designs

Redesigned email flows and campaigns to align with the brand refresh and ensure overall brand consistency.

Created in Figma and built in Klaviyo, the emails featured targeted calls to action that boosted user engagement and optimized conversion rates.

More emails can be viewed here ↗.

Ads

Designed evergreen, product, sale, and lead generation ads for Facebook, Google, and Instagram.